“RETAIL SERVICE & COURTESY”
Standards Of Excellence Accreditation Programme

The ultimate symbol of recognition for award recipients and the highest accolade for individuals, outlets and companies whose outstanding services play a significant role in rendering friendly and excellent customer service towards the success of Malaysia’s retail industry.

The accreditation programme organized by Malaysia Retailers Association (MRA) is a recognition of those who excel in the development and practice of Malaysia’s retail industry service and courteous behaviour.

Through the programme, retailers are envisaged to devote serious efforts and resources into upgrading and practicing their service and courtesy standards consistently. Thus, being able to propel retailers’ service standards to greater heights.

The award, is accredited to outstanding retail outlets for their excellence in service and courtesy as well as to promote retail as a challenging career for the younger generation.